Rodolphe Maurel
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5 ways that social media and the internet are affecting our brain
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5 ways that social media and the internet are affecting our brain
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With social media sites being used by one third of the entire world, they’ve clearly had a major influence1 on society. But what about our bodies? Here are 5 crazy ways that social media and the internet are affecting1 your brain right now!</div><div class="virtualpage">
Can’t log off? Surprisingly, 5 to 10% of internet users are actually unable1 to control how much time they spend online. <acronym title="although = bien que">Though</acronym> it’s a psychological addiction as opposed to a substance addiction, brain scans of these people <acronym title="en fait">actually</acronym> show a similar <acronym title="déficience">impairment</acronym> of regions that those with drug dependence have. Specifically, there is a clear degradation of white matter in the regions that control emotional1 <acronym title="traitement">processing</acronym>, attention and decision making1. Because social media <acronym title="fournir">provide</acronym>s immediate <acronym title="récompense">rewards</acronym> with very little effort1<acronym title="requis">required</acronym>, your brain begins to <acronym title="se recâbler, refaire ses connexions">rewire itself</acronym>, making you desire1 these stimulations. And you begin to <acronym title="ressentir un manque">crave</acronym> more of this neurological1 excitement after each interaction. Sounds a little like a drug, right?</div><div class="virtualpage">
We also see a <acronym title="changement">shift</acronym> when looking at multi-tasking1multitasking1. You might think that those who use social media or constantly1 <acronym title="changer">switch</acronym> between work and websites are better at multitasking, but studies1 have found that when comparing heavy media users to others, they <acronym title="accomplir, réaliser">perform</acronym> much <acronym title="pire">worse</acronym> during task switching tests1. Increased multi-tasking online reduces your brain's ability to filter out interferences, and can even make it harder for your brain to <acronym title="confier, renvoyer">commit</acronym> information to memory.</div><div class="virtualpage">
Like when your phone <acronym title="sonner">buzz</acronym>es in the middle of productive work. Or wait... did it even buzz? Phantom Vibration Syndrome is a relatively new psychological phenomenon1 where you think you felt your phone <acronym title="déclencher">go off</acronym>, but it didn’t. In one study, 89% of test subjects said they experience this <acronym title="au moins">at least</acronym> once every two weeks. It would seem that our brains now <acronym title="percevoir">perceive</acronym> an <acronym title="démangeaison">itch</acronym> as an actual1 vibration from our phone. As crazy as it seems, technology has begun to rewire1 our nervous systems - and our brains are being <acronym title="déclencher, provoquer, susciter">trigger</acronym>ed in a way they never have been before in history.</div><div class="virtualpage">
Social Media also triggers1 a <acronym title="décharge, libération">release</acronym> of dopamine - the feel good <acronym title="élément chimique">chemical</acronym>. Using MRI scans, scientist found that the reward1 centres in people’s brains are much more active when they are talking about their <acronym title="propre, à soi">own</acronym> views, as opposed to listening to others. Not so surprising - we all love talking about ourselves right?
But it turns out that <acronym title="alors que, tandis que">while</acronym> 30 to 40% of face-to-face conversations <acronym title="impliquer">involve</acronym> communicating our own experiences, around 80% of social media communication is <acronym title="centré sur soi">self involved</acronym>. The same part of your brain related to orgasms, motivation and love are stimulated by your social media use - and even more so when you know you have an <acronym title="public">audience</acronym>.
Our body is physiologically1 rewarding us for talking about ourselves online! But it’s not all so self involved1self-involved1. In fact, studies on relationships1 have found that partners tend to like <acronym title="l'un l'autre">each other</acronym> more if they meet for the first time online <acronym title="plutôt que">rather than</acronym> with a face to face1 interaction. <acronym title="que ce soit">Whether</acronym> it’s because people are more anonymous or perhaps more clear about their future1 goals, there is a statistical increase in successful <acronym title="partenariat, association">partnerships</acronym> that started online. So while the internet has changed our verbal communication with increased physical separation, perhaps the ones that matter most end up even closer.</div>
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