A Ketel One Vodka Martini with the twist! Delicious! Usually, when I’m at a restaurant, I simply order a Vodka Martini with a twist. Now, depending on the restaurant and the server, the server may ask if I'd prefer my martini made with Ketel one, Finlandia, Absolut
and so on. If
prompted, I'll always order a Ketel one. The server who asks has just successfully
my Martini to a premium liquor. Upselling is an excellent way to
the base price of your tables bill, and it usually increases the guests’ impression of your service. Give them excellent service and you'll
reap the
rewards at the end of the meal. The key to upselling is to do it
subtly. You don't want to seem too
pushy. If your guest declines, let it go. Now let's watch a few scenarios of opportunities to upsell.
Oh hello, welcome to Lorenzo's, my name is Jane and I'll be the one you, just let me know if there's anything that you need. Tonight our bartender is making a raspberry Martini, it's made with Chambord Stoli vanilla and garnished with a fresh raspberry.
I'll have the raspberry Martini.
I'll take a gin Martini.
Would you prefer a gin, Tanquerey, Bombay, Sapphire, Beefeater?
Sapphire would be great great.
Excellent. I'll be right back with those.
Jane'
s on a roll. By presenting this couple with a
of the night, she encouraged them to get a
round of cocktails. She also offered the gentleman call in premium gin choices that increased the price of his drink. Let's watch some other examples of
upselling moments.
And our soup today is squash bisque made with fresh cream. Can I go ahead and get an appetizer started for you while you decide on the rest of your meal?
Excellent! Jane has encouraged her guests to order an appetizer before they decide on the rest of their meal. This is a great way to get your guests to order multiple
courses and increase the cheque size.
And garnished with a fresh raspberry.
I think
we're in the mood for wine tonight.
a nice Merlot?
Oh, well by the glass, our sommelier has chosen three Merlots listed
at the bottom of your menu. My favorite is the Ravenswood, it's medium bodied with a nice
oak aroma and
a hint of blackberry mixed in.
Sounds nice ! I think I'll go with your recommendation.
Right.
Jane's special drink
sale didn't work, but
she recovered and upsold the male guests from a house Merlot to a much more expensive glass of wine.
When making recommendations, it's important not to always recommend the most expensive glass of wine.
If you keep pushing the most expensive items, your guests might start to doubt your recommendation.
Tonight we have a wonderful
dessert special. Our chef designed a dessert featuring fresh strawberries. He starts with a
puff and
smothers it in vanilla bean
and then tops it with fresh strawberry halves,
drizzled over the entire thing in strawberry puree.
Now we also have homemade
if you're looking for something a little lighter and our flavors tonight are strawberry, kiwi, blueberry, peach and black cherry, and you could have one to four flavors.
Let's get the strawberry dessert.
Sounds good!
And would you care for an after-dinner drink? A port Bailey's latte cappuccino?
I’s love a latte with Bailey's
And for you sir?
I'd like a Fonseca Port.
Jane’s presentation of the special dessert was excellent. Her guests immediately wanted the dessert after hearing her description of the strawberry puff pastry. Jane also
provided them with several after-dinner drinks besides just
plain coffee. Her dessert sale just boosted the guests’ bill and consequently her tip.
Well your appetizers will be ready in just a moment. Can I go ahead with the rest of your orders? Get the menus ?
That'd be great. You go first.
I think I'll have the with purple potatoes.
The purple potatoes are intriguing. Would you like to start with a mixed green salad with pears and goat cheese?
Hmm, I don't know how hungry I am.
Well I could put in a if you'd like to have some greens.
That'd be great.